Friday, September 20, 2013

Loux takes aim at Australian market!

The Greek industry of beverage and 100 percent natural juices, Loux Marlafekas, is hoping to boost sales in Australia and capitalize on the large Diaspora market there as well.

The company participated in Australia’s leading trade event for the food industry Fine Food Australia which took place in Sydney on Sept. 9-12, as part of the company’s general strategy to further develop exports to 10 new countries.

The representatives of the company carried out meetings with executives of Coles Supermarkets, an Australian supermarket chain owned by Wesfarmers which has 741 stores nationally, and the promotion of Loux’s products was promoted via particular stores was agreed along with ways to further boost the cooperation.

It should also be noted that except of Australia, the company already carries out exports in Britain, Italy, Cyprus, Switzerland, USA, Canada, Panama, China and Israel. In addition the company has turned to the markets of Arab Emirates and Ukraine, where there is large demand for imported products.

Maria Korologou


Source: Greek Reporter

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